2026 JERSEY AND MERCHANDISE
by PRIMAL
2026 Design Concept
The 2026 jersey draws inspiration from retro European painted ski posters, celebrated for their flowing colors and expressive shapes that bring entire scenes to life.
Organic paint strokes are woven throughout the design to highlight Denver’s creative, playful energy. A cooler, more earthy color palette was intentionally chosen to create contrast with last year’s kit, giving this edition a distinct visual identity.
The design captures the spirit of the city from every angle, from the heart of downtown to the foothills climbing into the Rockies, offering a perspective that feels both rooted and expansive.
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